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Why Inbound Marketing Is Like Remodeling Your Kitchen

Back in September 2015, my husband and I decided to remodel our 1992 kitchen. There was nothing wrong with it per se. It was just a tad dated: oak cabinets, laminate countertops, and white appliances. ... read more

3 Tips For eBook Marketing For Inbound Leads

That’s why inbound marketing ... the one you like, and go with it. A great example of a landing page design is the Email Deliverability eBook from Oracle Responsys (Note: my employer). Creating the ... read more

6 Super Effective Ways to Up Your Video Email Marketing Game

Here’s an example of an email I received from America’s Test Kitchen of what this looks like: While that ... the-fence attendees through your doors. HubSpot continuously does this well promoting ... read more

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Why Content Marketing Is the Best Long-Term Marketing Strategy

Inbound marketing strategies, like SEO and social media marketing, are effective in producing a slow build of results, but for my money, there's no better long-term strategy than content marketing. ... read more

10 Marketing Services to Build Your Business

Whether you call it lead generation, inbound marketing ... the design like a hero image, cleaner navigation, and new images could go a long way to giving your site a new feel. And you wouldn’t have to ... read more

Tips on building your dream home in The Ridges

So where do you start when you are planning to design and build a custom home? According to Elle Gaensslen, sales and marketing ... your tastes evolve and trends come and go.” Vogel also cites the ... read more

The Relationship Between SEO and Inbound Marketing

Things like site speed, information architecture and page design ... especially if your core competency is in another field. By starting to view SEO as a series of collaborations with more specialized ... read more

Five MarTech Tools That Can Help Drive Campaigns And Increase Conversions

Marketing ... design aspects of your campaigns instead of the technical and data-oriented pieces. As with all marketing technologies, you can use automated retargeting to map out your target customer ... read more

Real Tech Talent Is Hiding in Plain Sight

It often takes a college degree, or at least more high-tech certifications, to program and maintain things like industrial 3D printers ... a six-month search for someone to manage your company’s ... read more

Why Every E-commerce Business Needs Marketing Automation?

In other words, your marketing team will have an easier time scheduling newsletters, segmenting recipients, automating social media postings and tracking inbound marketing performance. Why is it ... read more

Benefits of Social Media Marketing to the Fashion Industry

This analysis helps marketers design their ... as it allows your brand to build its recognition through several platforms. This is the reason why today social media is one of the most powerful methods ... read more

How to Build a Multimillion-Dollar Company with SEO Content Audits

“My entire job was based around inbound marketing. SEO, content marketing ... The key here is context. Like banner ads. The first one debuted in 1994. Feast your eyes on this beauty: Probably the ... read more

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