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The newsonomics of Hearst Magazines’ one million new customers

Take this quiz. The era of paying for digital access (a.k.a. digital circulation or paywalls) is about: Getting more money out of core subscribers; Getting new money out of new subscribers; or Getting ... read more

Oprah Interviews Michelle Obama for Primetime Special on OWN and Announces Newest Oprah's Book Club Selection

O, The Oprah Magazine highlights the new book ... 360 businesses. Hearst Magazines is one of the world's largest publishers of magazine media across all platforms, with print and digital assets reachi... read more

Castles in Air

Whither goeth the one so goeth the ... the range or the ground. The customers opted instead for the castles in air and the incontinent collectionism of citizen Hearst, and for nearly forty years ... read more

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Hearst reaches $50 million magazine subscriber data privacy settlement

NEW YORK (Reuters) - Hearst Communications Inc on Thursday reached a $50 million settlement ... by selling readers’ magazine subscription histories and reading habits to data mining companies, and the... read more


Hearst Magazines Outlines Major App Rollout For Second Half Of 2010

One of its big releases is coming sometime in Q4, when O, The Oprah Magazine ... says Hearst has added 10 million net paid subscriptions via its mag websites. “The cherry on top of that is 90 percent ... read more

The newsonomics of the Next Issue magazine future

In terms of size, it looked like…a magazine. Sports Illustrated demoed it first and that WonderFactory-wow-of-a-prototype has generated 1.135 million YouTube ... as it tests out new markets — to find ... read more

Inside the Hearst sisters’ bitter battle over Cosmo

Last week, magazine heiress Victoria Hearst won the war against her family ... into the Praise Him Ministries in 2001. Victoria’s new life put a strain on her relationship with her sisters. “No one re... read more

Hearst has created a high-end yoga mat brand from scratch

... Hearst Magazines President Troy Young said is on pace to generate $200 million in transactions in 2018. Hearst chose not to attach the yoga mat to an existing editorial brand like Cosmopolitan or ... read more

Hearst Unveils Private Ad-Buying Marketplace for Its Magazine Websites

Another big magazine ... Hearst Digital Media's platform is not aimed at increasing sell through on its sites; the company will continue to partner with select display and video ad networks to unload ... read more

The Breakfast Meeting, Dec. 9

Tanzina Vega writes about Hearst ... new magazine — with one issue in the spring and one in the fall, and, at first, a print run of 545,000 copies — is a recognition of the growing economic power of L... read more

Vogue Is Ad Age's 2011 Magazine of the Year

but make no mistake: This continues to be the magazine for the global elite. At a time when there are questions about how much people will pay for content, The New Yorker, with its circulation of 1 mi... read more



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