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Shea Moisture Is the Latest Company Facing Backlash for an Ad

Shea Moisture, a hair and skin care company founded in Harlem ... while the other women discuss hating their sometimes limp locks and unusual hair color. "Break free from hair hate," touts the ad. SheaMoisture is CANCELLED ... read more

New In Beauty: Shea Moisture Releases A Line Of Hair Color, We Rejoice

Shea Moisture, a fave among the curly crew for making some really, really awesome products (no kinky haired girl should be without their Curling Souffle-soooo moisturizing) has just realeased a line of hair color! And not just any ole hair color. read more

Shea Moisture accused of alienating black women in new ad

Haircare company Shea Moisture is under fire after releasing ... “didn’t know what to do” with her long sandy blonde hair, and another red-haired white woman expressing that she used to dye her hair “platinum blonde.” While the video campaign ... read more

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Silicon Valley CEO dyes her blonde hair brunette 'because she wants to be seen as a business leader and not a sexual object'

I was told for this raise [of funds], that it would be to my benefit to dye my hair brown because ... the Perception Institute and Shea Moisture, African-American women were also proved singled out at work because of their hair. 'In collaboration with ... read more

The best at-home treatments for dry hair this winter

Thought your hair was dry after a summer of sun exposure and swimming? Well, the forecast predicts more moisture loss thanks to the wrath ... I am a girl who dyes her hair. This rebuilds it." Sold. When used correctly, hair oils are saviours for dry ... read more

How natural are 'natural' hair dyes?

Natural hair dyes are now being marketed in major organic retailers like Whole Foods, which sells Naturtint and Herbatint. Even CVS and Walgreens have slightly more "green" options by household names like Clairol Natural Instincts and Shea Moisture. read more

How to get the perfect Jennifer Lopez honey hair hue, according to her colourist

and the fact that she has never, ever had a bad hair day (that we know of). Most of us have had our fair share of dodgy dye jobs, not JLo though ... as my Weekly Remedy Treatment will help to add moisture back into hair and should be done once or twice ... read more

Shea Moisture just pulled their latest bad ad after it got destroyed on Twitter

And now hair giants Shea Moisture have managed to screw up with their latest ad ... race woman who talks about embracing her curls…followed by a redhead who used to dye her hair blonde and a blonde with limp, straight hair. Rather than including ... read more

The 12 Best Sulfate-Free Shampoos That Actually Get the Job Done

At half the cost of curly-hair staples like Devacurl, Shea Moisture's nourishing formula uses a blend ... If it's sulfate-free, it's automatically safe for your precious dye job, but when it can also make your highlights look even more vibrant? read more

SheaMoisture Apologizes for, Pulls Controversial Ad: ‘We Really F–ked This One Up’

The ad also showed the black woman speaking about being bullied as a child, saying, “people would throw stuff at my hair.” The two other women spoke about “not knowing what do with” her hair or choosing to dye her ... here. Shea moisture is trying ... read more

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