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SCORE: Advertising is a whole new world

An explosion has taken place in the last five years that has opened up a brave new world of advertising. If you aren’t on board, the train is going to leave the station with out you. Just two decades ... read more

Digital Marketing for a Whole New World: Perspectives from Cisco’s Leaders

He said that these market movements have driven Cisco to reimagine its digital marketing strategy, putting together a combination of new tools and technologies. For all the details on challenge and ... read more

AI-Driven Predictive Analytics: New Opportunities for Financial Institutions

This opens a whole new world of opportunities for consumers to ... risk management, credit scores analysis from multiple layers, consumer behavior traction, and customization, are promising ... read more

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New ‘Aladdin’ Poster Teases a Whole New World

One imagines critical reaction (i.e. the Rotten Tomatoes score) will be a deciding factor for a significant number of people. We’ll find out soon enough. For now, check out the new Aladdin poster ... read more


Empathy Mapping for Marketing Content: What It Is and How to Do It Well

Have you noticed that the best books and movies are so totally immersive you feel as if you've actually entered the world they depict ... When writing for marketing, you need to connect with your ... read more

World Car of the Year Awards: Jaguar Scores Three While Audi, McLaren, and Suzuki Follow

The first morning of the New York International Auto Show kicked off today with the World Car of the Year awards gala that ... The highlight of the whole process came at the Los Angeles Auto Show back ... read more

Britbox Scores 250K Subscribers Just Under A Year After Launch

and opened up a whole new world of British content for U.S. and Canadian viewers to enjoy. Building on this positive start, next year we plan to invest even more in both original and acquired British ... read more

The world is on fire, and that makes for good #brand #synergy between a fashion brand and The New York Times

But now — thanks to the odd way that corporations and performative wokeness braid into the tapestry of 21st-century consumer capitalism — one fashion brand is teaming up with The New York Times to ... read more

Pfizer uses real-world data to score Ibrance breast cancer nod in males

The pharma giant scored a new nod Thursday for big-seller Ibrance in males, based largely on real-world evidence. Along the way, regulators studied data from electronic health records and ... read more

Julianna Barwick Is Using the New York Sky to Make Music

In collaboration with Luisa Pereira, a music technologist who teaches at New York University’s interactive-telecommunications program, Barwick has devised a dynamic and perpetually evolving score ... ... read more

‘SuperMansion: World War Tree’ Review: Stop-Motion Superheroes Save the World

In Sony Crackle’s new stop-motion animated special, SuperMansion: World War Tree ... the vintage song sung by Bryan Cranson & Co., the whole special starts off with the aforementioned scientists ... read more



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