Retailers Are Marketing Directly To Kids Shopping On Their Smartphones | Latest News RSS feed
Retailers Are Marketing Directly To Kids Shopping On Their Smartphones - Latest News
Online shopping is on the rise - among kids. Here's how brands are courting them.
"Kids are shopping on their phones and influencing much more of ... according to the National Retail Federation. But advocacy groups say marketing to children directly on their smartphones - where com... read more
How to Avoid 10 Mobile E-Commerce Conversion Killers
Furthermore, 30 percent use their smartphone to compare prices when shopping in store, based on Deloitte's Omni-Channel Consumer Survey. The smartphone's importance is not limited to attracting local ... read more
What Is the Future of Getting Kids to Soccer Practice?
“Kids can make it on time to the very best rowing practice, math tutoring, and fencing class,” says Kate Soskil, the marketing manager of the Massachusetts ... with kids staring at their phones for mu... read more
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How Retail Stores Track You Using Your Smartphone (and How to Stop It)
For their part, retailers say it's nothing more than customers give up when they shop online, and when you're out shopping ... posted a sign advising customers to turn off Wi-Fi on their smartphones o... read more
5 Things You Need to Know About Beacon Technology
The identifier is a unique ID number that your smartphone recognizes ... how long they spent looking at an item and their method of purchase in order for the retailers to form a more accurate and pers... read more
Sensing the future of retail
Sensors placed in teddy bears are allowing hospitals and parents to closely monitor sick children ... marketing. Consumers are increasingly relying on their smartphones to help make more informed deci... read more
Mobile to Play a Key Role During Black Friday for Parents Buying Gifts for Their Kids
NEW YORK--(BUSINESS WIRE)--An overwhelming majority of smartphone-owning parents* who plan to shop over ... content can directly influence the purchases that parents make for them. A significant numbe... read more
Dozens Of Top E-Commerce Retailers Find It Pays To Put Customers’ Instagram Photos On Their Sites
Olapic has also arrived at a time when there’s a shift underway in e-commerce and shopping trends. Brands and retailers want to more directly engage with their audience ... sites – have grown up with ... read more
What Retail Apocalypse? Wake Up And Experience The 'Renaissance'
Mobile commerce – or buying products directly from a ... Traditional retailers are leveraging the Internet as an essential marketing tool: Knowing that hyperconnected customers are using mobile phones ... read more
When AI meets your shopping experience it knows what you buy – and what you ought to buy
The smartphone in ... from reactive to predictive marketing could change the way you shop, bringing you suggestions you perhaps never even considered, all possible because of AI-related opportunities ... read more
Shopping Around For Cheap Prices [Not Mobile Payments] Is The Most Popular In-Store Activity Among Mobile Users, Says Google
Working with retail research group M.A.R.C. Research, the Google Shopper Council surveyed some 1,500 consumers who indicated that they use their smartphones for some form of shopping activity ... of t... read more
Retailers are excited about beacons, but how fast will they drain your smartphone battery?
The study shows that the number of intervals matters more than the total amount of time: the number of total scanning requests directly corresponds to increased battery usage, even for newer phones .. ... read more