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IBM’s Social Selling: The Computer Giant Finds B2B Leads in Social Media

In B2B marketing ... social soundbite that will resonate most powerfully with a prospect or client?" Research, including the 2012 Chief Marketer Prospecting Survey , suggests that one of marketers' ... read more

7 Demand Generation Services B2B Companies Should Consider in 2018

Multichannel demand generation programs span many different paid and owned channels, from events to third-party lead gen to search and social media ... sources. Services for real-time optimization and ... read more

Tech-enabled creativity will help B2B marketers connect with an elusive audience

Today, 18 to 34 year-olds represent almost half of all B2B buyers and digital is the only way to speak to and engage with them. These generation Zs and millennials that work at the businesses that we ... read more

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Improve your Lead Gen: 8 Takeaways from the B2B Marketing Summit

SUMMARY: We’re back from our 6th annual B2B Marketing Summit ... of a successful lead generation program: To address those five goals, marketers shared their best practices and proven tactics for ... read more

The Top 25 eCommerce Design and Development Companies Of 2019, According To DesignRush, a B2B marketplace ... optimization (SEO), paid media and organic social media strategy services, they provide a full-service approach to integrated marketing. ... read more

How Startups Can Make Lead Generation Easy

But it works the other way around too: offer your goods and services, and leads will follow. That is how B2B & B2C general purpose ... get a handle on basic digital marketing principles, search engine ... read more

SEOlympics: Top Marketing Blogs of India

Social Samosa was founded by two veteran social media experts ... that provides tips on lead generation, using social media to gain more fans and online marketing strategies for architects, resorts, ... read more

The Future of Social Media: 37 Experts Share Their 2017 Predictions

Take a look at what some industry experts predict for the future of social media in 2017 ... to find new authority marketing techniques to drive their content forward. The B2C market has lead the way ... read more

The Key B2B LinkedIn Marketing Strategies

In this write-up, find helpful tips that will guide you on how to better leverage this social media site and make it a powerful B2B ... leads when marketing your business products and services. ... read more

24 Digital Marketing Agencies That Specialize on Entrepreneurship

Digitaleer delivers world class service and inbound marketing solutions for clients in the Greater Puget Sound Area. Digitaleer focuses on providing B2C lead generation, web design, development, and ... read more

Content Marketing Helps Country's Largest Retail Trade Show Operator Increase Attendance by 14%

Through the six-month campaign, 818 Agency planned, launched ... Agency 818 Agency is a creative B2B content marketing agency that helps businesses land more clients using editorial content, lead ... read more

Video Marketing: How VMware's Google Plus Hangout produced a 1,600% ROI

SUMMARY: For B2B marketers, this year is all about video — or at least it should be. According to B2B Marketing's "Social Media Benchmarking Report ... a white paper download gated by a lead ... read more

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