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Nigerian Businesses Must Evolve Or Adapt To Thrive X3m Ideas Ceo - Latest News


Nigerian businesses must evolve or adapt to thrive – X3M Ideas CEO

Chief Creativity Officer of X3M Ideas Limited, Steve Babaeko. A marketing communication specialist and Chief Creativity Officer of X3M Ideas Limited, Steve Babaeko, has charged Nigerian entrepreneurs ... read more

‘Adapt or Die’ – The New Business Mantra

Chief Executive Officer, X3M Ideas, Steve Babaeko has echoed a mantra; Adapt ... doing business across the globe and for a business to remain relevant in Nigeria, and other countries in the continent; ... read more

Why I Say What I Say, Even Though I Drive Whoopi, BET, and Most Other Black People Crazy

You dare not step away from the way “all black people must think” or else. It could be that I am congratulated for being an “independent thinker.” But apparently only white people can do that, at leas... read more

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Killing competition through brand relevance

It starts with generating a concept that potentially contains a "must have" that will define a new category or subcategory. To do so, an organization can find ideas from a host of ... creating marketi... read more


Inequality is a political problem, not an economic one

Clearly, when big, successful businesses are paying such low wages that they find it necessary to ask for donations of food from customers in order to help out their employees, we have crossed the lin... read more

Christianity is dying out? Don't count on it

The economy, and in particular the siren call of profit, is the only language that seems to move government or business now. Or at least, it is the most heard. In his Short History of Christianity, Ge... read more



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