Marketing

Hiring in the Singapore marketing industry in 2023: Know the facts

While in 2023, there will be a focus on hiring local talent for most roles and a bigger focus on diversity and inclusion in hiring. read more

Boosting marketing may be the key to weathering economic downturns

It may seems counter-intuitive, but don't cut back on marketing budgets in an economic downturn. Investment will benefit you in the long run. read more

Does influencer marketing offer a sustainable career path? Check here

Influencers shape the mind of the customer by connecting with them through various modes and formats such as blogging, vlogging, live-streaming, reels and more which are all accessible globally. Thus, ... read more

3 key trends in influencer marketing for 2023

"From content subscriptions and merchandise to in-person meetups, we will see new and creative ways where influencers can build stronger bonds with their audiences." ... read more

Condé Nast's CMO is exiting after 2 years of leading the company's marketing and consumer revenue business

One of Condé Nast's chief revenue generators has quit the publisher and is being replaced on an interim basis by a new marketing consultant who had worked at Pandora and was drafted by CEO Lynch. read more

Factors that could have a significant impact on the efficiency of influencer marketing industry in 2023

Following the trend of changing consumer demands, it has led upon the brands to come up with novel marketing methods. Traditional marketing methods are rendered useless considering the shift in ... read more

Banzai, a marketing tech startup, acquires Hyros for $110M, raises $100M and goes public via a $580M Spac

Banzai -- an engagement marketing startup that provides tools to source and connect with potential sales leads, and tools to build and run online video events -- announced that it is going public ... read more

Artwork Flow to Talk AI and Automation at Marketing Conclave

Artwork Flow, Bizongo's proprietary platform, today announced its role as a Silver Partner at the 18th Marketing Conclave. The Artwork Flow team will also be showcasing the platform at the ... read more

One Stop Marketing Agency is Helping Make Digital Marketing Hassle-free for its Clients

One Stop Marketing, since its inception, has worked on 200 projects with over 457 specialists. This digital marketing agency was able to successfully deliver so many projects due to the fast, ... read more

LeapOut made its mark at Marketing Excellence 2022

LeapOut proudly claimed three trophies at the 2022 Marketing Excellence Awards held last December 1st, New Coast Hotel, Manila. The awards are for Excellence in Data-Driven and Consumer Insights ... read more