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Look who’s talking! Conversation not confrontation is the key to winning customer’s hearts

I’m sure there will be people who will say there are risks associated with letting people unleash their personalities, creativity, or rich and fruity vocabulary on poor unsuspecting customers. I’m not ... read more

25 Predictions For What Marketing Will Look Like In 2020

If they do, they will win both the hearts and the minds of consumers, which builds sales overnight and the brand over time. (There will be) a shift from talking ... community, customers, consumers, ... read more

Burger King's Fernando Machado On Why The Biggest Risk Today Is Not Taking Any Risk At All

Today, being successful at stewarding a winning ... not necessarily true. To be honest, and I'm not even just talking about Burger King, I think that most of the fast food brands out there definitely ... read more

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BetterWorks lost employees and customers to a sexual-harassment scandal — here's how its new CEO plans to win them back

And I've been actively looking into some key ... had a conversation around that. We actually hired a company I've used in my past called WHM, who I respect. They're doing some work for us right now to ... read more


CPS say CCTV of break-in and blood found at the scene is not enough evidence to charge suspects

A Crown Prosecution Service spokesman said: 'When the CPS makes a decision not to charge, cases can be looked at again under the Victims' Right to Review scheme or by way of police appeal. 'A second ... read more

Inside the 2019 Oscar Parties

We all know now ... for [diversity] not to be a trend, we have to get into the room. I’m talking about gatekeepers. If we’re not in the room, we don’t have a voice.”—Brandi Fowler On the heels of ... read more

Accenture’s top 5 predictions for what will be hot at CES 2017

Now one of the challenges for VR is getting enough exciting and compelling content to attract not just the tech enthusiast, but the mainstream customer. That becomes a critical component as people ... read more

Four prominent pro-Israel Democrats warn Israel not to annex West Bank

Nevertheless, traditional business models are no longer sustainable and high-quality publications, like ours, are being forced to look for new ways to keep going. Unlike many other news organizations, ... read more

10 Tips to Crush Your Next CX Presentation Like a Rock Star

Modern customers ... three key points of VOC presentation you have not done enough cleaning and distillation. Get crisp and make sure you are always coming back to home base, over and over again. Oh, ... read more

Royal Caribbean CIO Sets Sail For Digital Innovation

A key hypothesis of ... in a certain way, and now it is completely turned upside down. If you do not put effort into change management and working with people, communicating why we are doing it, and ... read more



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