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Is Your Email Signature An Overlooked Ad Channel - Latest News


Is Your Email Signature an Overlooked Ad Channel?

In your email marketing campaigns, have you ever thought of the signature as valuable ad space or a personalization opportunity? If you're doing business today, your inbox is full of messages. Do you ... read more

23 Email Copywriting Tips to Skyrocket Conversions

The truth is that you can spend hours trying to craft the perfect email copy, from the subject line to your signature, only to see your email ... Here are a few things you can do to add the right ... read more

Wondering where your package is? Want it left on the porch? Try these services.

Customers “have lives and activities, and don’t want to stick around all day waiting for something important,” says Scott Harkins, senior vice president of customer channel ... will add a feature ... read more

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5 Common Mistakes You’re Making With Your Email Signature

So let’s assume you’ve made the cut and your email has been opened, there’s an often-overlooked element you may want to rethink–your signature at the bottom ... You can even add a sentence letting the ... read more


Cybercriminals are increasingly using encryption to conceal and launch attacks

Here’s a transcript of the podcast for your convenience ... an encrypted channel between the web server and the internet browser. These certificates include information about the owner’s identity as ... read more

Sigstr raises $5M to turn email signatures into a marketing tool

Sigstr’s value proposition centers on its namesake cloud service, which enables companies to advertise through a largely overlooked channel: their employees’ email ... banner ad for an upcoming ... read more

Turn Your Email Signature into a Content Promotion Asset

Now multiply that by the number of employees in your ... that email signatures have as an owned content promotion channel. On average, individuals send over 100 billion business emails per day; those ... read more

An OOH opportunity often ignored – the case for kiosks

Be it in shopping centres, community festivals or airports, kiosks present marketers with a unique opportunity to engage with thousands yet, according to Sharon Melamed, so many ignore the channel ... ... read more

The Email Digest: The Key to Making Your Company Smarter

While this channel is often overlooked, it is surprisingly still a common resource for sharing. And probably more so for work functions. At most mid- or large-scale companies, email is used to deliver ... read more

Vivaldi mobile browser due in 2019 -- but no ad blocking

Some see email software as passé -- web-based services won the war. Why build it directly into Vivaldi? I see from your own email signature you're using an internal ... Von Tetzchner: Ad blocking is a ... read more

Bad Email Grammar Ain't Good for Getting You a Job or a Date

Out of all forms of communication, email deserves special mention since it’s the preferred communication channel. In fact ... Email grammar is an area that shouldn’t be overlooked. It showcases your ... read more



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