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How to Run Exceptional Facebook Lead Generation Ads

Facebook Ads has long been used to attract cold audiences and usher them along the digital sales funnel with the hopes of turning them into leads and then customers. Retargeting made that process easi... read more

Doukas: Four myths about digital marketing you need to dispel

These ads appear in the Facebook newsfeed of your target market. If you’re a local restaurant, you might run a lead generation ad that reads, “Join our email list to receive 10 percent off ... read more

Facebook faces another lawsuit -- this time over video ad metrics

According to a complaint filed Tuesday by advertisers, the Wall Street Journal (WSJ) reported that Facebook was aware of problems in its measurement of video ads for more than ... are many cases of su... read more

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Eyeing 2020 run, Los Angeles Mayor Eric Garcetti explains how he (or someone else) could beat Trump

“No sane person would run for president ... It turns out that Facebook could in fact use data collected from its Portal in-home video device to target you with ads Who you call and what apps you use c... read more

Why You Should Diversify Your Marketing Channels

That's why it's vitally important to diversify your lead generation and ... Google shut off all ads from U.S. addiction treatment centers due to quality concerns. Drug recovery companies must now unde... read more

How to Create a Facebook Sales Funnel With Video

Let’s say that you love hiking, and you see a Facebook ad for a pair ... Of course you are! Run another campaign retargeting users who had watched the above video, and this time give them a lead gener... read more

The Ultimate Guide to Chatbots for Lead Generation

You’ve probably toyed a bit with Facebook Ads and create ... you need to setup a lead generation machine: creating a talking website that converts, proving it with Analytics and automating the lead ma... read more

How To Spam Facebook Like A Pro: An Insider's Confession

Last night we wrote about the lead generation ... run campaigns for big brands and small businesses. Dennis writes a blog at Did you know how Mark Zuckerberg supported Facebook in the ea... read more

21 people reveal why they don't use dating apps — and how they meet people instead

People tend to overdo it with the apps and only tell you the best parts about themselves, which inevitably leads to disappointment when you ... It seems like everyone in my generation/age group is usi... read more

How the Navajo Nation Is Reclaiming Food Sovereignty

She leads cooking lessons in rural ... The 11,000 members of the “Navajo and Pueblo Cooking” Facebook group post a steady photostream of potatoes, tortillas, and frybread. And Bluebird Flour, a brand ... read more

How to manage social media marketing burnout

With the prevalence of Facebook, Instagram, and Snapchat, millennials and Generation Z grew up in a much more connected ... s lifetime value Test and learn You should constantly be running experiments ... read more

Latest Facebook & Instagram Updates Hotels Can’t Afford to Miss

If you run Facebook ... Ads have been rebranded as “Instant Experiences.” These fullscreen, interactive mobile experiences will now offer a new “Instant Form” template and component. This component wi... read more

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