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How the brain creates the 'buzz' that helps ideas spread

UCLA psychologists have taken a significant step toward answering these questions, identifying for the first time the brain regions associated with the successful spread of ideas, often called "buzz." ... read more

How Managers Can Create an Environment of Psychological Safety

When employees feel psychologically safe, they are empowered to be themselves, and express new and different ideas without ... and help managers pinpoint troubles and opportunities for improvement. ... read more

The final part of a top neurosurgeon's book reveals how to breathe, dream and sleep

For while most of your brain cells are formed in the womb, certain parts of your brain — particularly the area concerned with memory and learning — continue to create neurons throughout ... But they ... read more

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Apple, Google, and Facebook Are Raiding Animal Research Labs

The true workings of the brain—for instance, how a group of neurons stores a memory—remain elusive to neuroscience, so the neurons’ digital counterparts can’t help but be flawed ... to working with ... read more


How To Apply The Brain Science Of Resilience To The Classroom

"Our brain grows and changes when you try hard things, when you learn new things." The children offer their own ideas. "Brains are pink ... and his teachers are trying to create at Fairmont, with ... read more

Should we dislike the 'Like' button?

Researchers liken our smartphones to slot machines, triggering the same reward pathways in our brain. Prof Natasha Dow Schull ... Modern Economy highlights the inventions, ideas and innovations that ... read more

Listen to What the Music Is Telling Us

but deeply embedded in your brain are the melodies and lyrical phrases to hundreds of songs, which leap from your subconscious memory the moment that you hear a familiar riff or a certain chord. We ... read more

Solving the attention span brain drain takes some seriously creative thinking

The human brain is powerful ... ways to create new experiences and marketing campaigns. In the era of shortened attention spans, your brand must work harder to stand out, whether through new marketing ... read more

Gene therapy could promote healing in brain, spinal cord injuries

Biopharma is a fast-growing world where big ideas come along every day ... repairing the blood-brain barrier, and limiting the spread of inflammation," the researchers said in their paper, which ... read more

Biases Make People Vulnerable to Misinformation Spread by Social Media

That is why our Observatory on Social Media at Indiana University is building tools to help ... that some ideas go viral despite their low quality—even when people prefer to share high-quality content ... read more

How the brain creates the 'buzz' that helps ideas spread

(Medical Xpress)—How do ideas spread? What messages will go viral on social media, and can this be predicted? UCLA psychologists have taken a significant step toward answering these questions, ... read more

How the brain creates the 'buzz' that helps ideas spread

How do ideas spread? What messages will go viral on social media, and can this be predicted? UCLA psychologists have taken a significant step toward answering these questions, identifying for the ... read more



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