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Food Network Looks To Influencers To Grow On Snapchat Discover - Latest News

Food Network looks to influencers to grow on Snapchat Discover

As Food Network tries to grow its Snapchat Discover ... said it remains to be seen if Snapchat Discover will pay off for the network. “The question is, how quickly will it materialize and what will th... read more

Scripps Networks Interactive (SNI) Q1 2017 Results - Earnings Call Transcript

Food Network's launch on Snapchat's Discover platform in January 2015 was ... I said in the scripted comments and that is we, of course, look to deploy that capital organically to help grow the busine... read more

Snapchat CEO meets with Saudi investor Prince Alwaleed bin Talal

Could Snapchat, the red-hot messaging service that is reportedly working on a new funding round that will value the company at $19 billion or more, be getting some of that funding from billionaire inv... read more

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Firms turn to online 'influencers' to spread the word on social media

A mix of attractive looks ... Tapping "influencers" to produce and distribute advertising is one part of a broadening convention — let the masses do the work — that advertising industry leaders say is ... read more

Why I’m jumping on Snapchat in 2016 -- and why you should, too

Snapchat has higher engagement than any social network on the planet right now ... The viewer of the snap will get a feel for how the view looks in person. They can then message me within Snapchat and ... read more

Discovery Communications' (DISCA) CEO David Zaslav Q2 2017 Results - Earnings Call Transcript

And we believe this transaction checks all the boxes that we look for ... to grow Scripps leading lifestyle brands like HGTV, Food Network and Travel Channel across the world and on new and emerging s... read more

Growing Pains for Influencer Marketing Raise Questions for Travel Brands

But as influencer marketing grows up, it’s also going through some growing pains and more ... with the talent,” he said. “Some influencers barely look at the itinerary and destination ... read more

Snapchat ‘Storytellers’ finally pairs creators with advertisers

Snapchat is ... its Storytellers program looks half-hearted in comparison. As the social media influencer space matures, many creators are sick of giving away their content for free, and will bring th... read more

How Snapchat’s pitching original shows to advertisers

Snap has been talking up its “Snapchat Shows Initiative” to ad agencies as the company looks ... and food. Here, Snap is largely functioning like a TV network in the sense that it’s fronting the cash ... read more

How Real Estate Agents Can Master the 5 Most Popular Social Media Sites

At 800 million users and growing, Instagram, owned by Facebook, is a hub for photo, videos and captions. And while it might seem primarily used for displaying pictures of cats or food ... so let’s loo... read more

Food, fashion, tech: How popularity pays for India’s young micro-influencers

Typically, a micro-influencer is someone who is active on social media, with a clear focus area (the most lucrative fields are fashion, technology, food ... of regional influencers and churning of loc... read more

Instagram is supposed to be friendly. So why is it making people so miserable?

The social network is a notorious ... where most people posted food pictures, into a competitive social platform where everyone filters out their lives to represent a life that does not exist. Nobody ... read more

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