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Chobani Launches New Platform with Kids' Yogurt Brand

Chobani has launched Gimmies Greek yogurt snacks for kids. Starting this month, the Greek yogurt maker will roll out 13 new flavors under the Gimmies platform nationwide. The lineup has multiple ... read more

Chobani Reimagines Good-for-You Kids Food with new Chobani Gimmies

To develop its latest platform - the most significant launch since it unveiled Chobani ... Crunch have 2x the protein than the leading kids' mix-in yogurt 3 Chobani's in-house creative team developed ... read more

Chobani Reimagines Good-for-You Kids Food with new Chobani Gimmi - WSIL-TV 3 Southern Illinois

Chobani® Gimmies™ products will be available in four fun formats: Greek Yogurt with crunchy mix-ins on the side, drinkable Milkshakes, Pouches & Tubes "Options today are lousy or impractical. It's eit... read more

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“Dairy needs true innovation”: Chobani Gimmies taps into elusive kids yogurt market

Chobani recently announced its new line of kid-focused yogurt products, launching nationwide in the new year. It’s calling Gimmies the brand’s ‘biggest’ and ‘most significant’ launch since ... leap in... read more


Chobani unveils Gimmies line of Greek yogurt snacks for children

Chobani has released a new line of Greek yogurt ... developed a new brand and product that aims to serve as a foundation to spark kids’ curiosity and excitement for more nutritious foods. To support t... read more

Pillars Yogurt prepares to launch whole milk kids’ yogurt range

The new whole milk 3.5oz Greek yogurt kids’ pouches, launching next year, contain 10g protein and 3g sugar (all naturally occurring), and contain pre- and probiotics, said Bonin. “We’ll have double th... read more

Chobani Introduces Greek Yogurt Snacks for Kids

The yogurt manufacturer calls the release its “most significant launch” since it debuted Chobani ... options they can feel good about giving their kids." Chobani will back Gimmies with a new marketing ... read more

Inverted pouch trend upends food packaging: Chobani

And this newfangled package type comes with yet another bonus: it can leverage new consumption uses to squeeze out incremental growth for brands. The power of packaging That’s the reasoning behind thi... read more

Chobani: The unlikely king of yogurt

It is now No. 3 among all yogurt brands (see chart at bottom ... In January we launched our kids' line in smaller portions, and this January we are planning to launch three new Chobani flavors -- appl... read more

Chobani Will Make Its Super Bowl Ad Debut in 2014

Chobani, a brand largely credited with sparking America's recent obsession with Greek yogurt ... and articulation of our brand platform and point of view.” The brand says its Super Bowl spot will mark ... read more

General Mills Loses the Culture Wars

The company’s Yoplait yogurt brand has foundered, falling behind Chobani—that’s only one problem ... but only made it harder to move its yogurt. General Mills has continued to launch new yogurt produc... read more



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