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Case study: Rainforest Alliance leverages digital for consumer engagement

Since 2011, the Rainforest Alliance has run its ‘follow the frog’ campaign in an attempt to encourage consumers to switch to more sustainable products. Social media has been an important component of ... read more

Do good: 5 steps for companies to become profitable as well as socially responsible

It cuts across core purpose, delivery processes and engagement with employees and customers. Consumers today want to see companies ... contribution). Dozens of case studies show how these principles l... read more

Mobivity Holdings Corp (MFON) CEO Dennis Becker on Q2 2018 Results - Earnings Call Transcript

While we're excited to help our customers leverage targeted marketing ... We worked with Subway and Google to execute a case study where we leveraged Google's Rich Communication Services or RCS to exa... read more

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The next level of marketing maturity on stage at MarTech this October

What’s remarkable is the way the discipline of marketing, writ large, has evolved so dramatically over the past five years to leverage this technology. What used to be the digital tech fringe ... shor... read more


A New Paradigm: Toward a User-Centered Social Sector

As the number of case studies on nonprofits ... individual donors unrivalled leverage, and that allow groups of funders to benefit from each other’s strengths through coordination and shared strategie... read more

From Migration to Integration — Innovating for Inclusion and Prosperity

Moreover, a report commissioned by the Better Than Cash Alliance, and released by specialist ... For example, a study conducted by the New York City Department of Consumer Affairs Office of Financial ... read more

Full text of Xi Jinping's report at 19th CPC National Congress

Emerging industries like the digital economy are thriving ... We will improve systems and mechanisms for stimulating consumer spending, and leverage the fundamental role of consumption in promoting ec... read more

Discovery (DISCK) Q2 2018 Results - Earnings Call Transcript

A case study for ... our strategic alliance with the PGA Tour and our expanded joint venture with ProSieben. These are great examples of our differentiated strategy: our pivot to reach viewers across ... read more

Twittervision: How Video + Social Media Will Change Twitter (and Entertainment)

“We think everyone else in digital has come to market to disrupt ... not to mention an alliance with Nielsen that will yield a new measurement of audience engagement, is all the proof you need that Tw... read more

Bringing Innovation to Procurement

“The alignment of technology and procurement has always had a lot of tension to it,” said Dugan Petty, former Oregon CIO and procurement director who now serves as a senior fellow for e.Republic’s Cen... read more

InPlay from Briefing.com

Upon closing, Scripps' leverage is expected to be about 3x on a pro forma ... Building on a track record of collaborations, the partners are forming this strategic alliance to support a digital revolu... read more

Woolworths busted over 'environmental' toilet paper

Two separate audits of the company were conducted by the rainforest alliance Smartwood program ... The Australian Competition and Consumer Commission (ACCC) closely monitors companies like Woolworths ... read more



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