Visionary Healthcare, FinServ Marketing Executive Andrew Mackenzie Joins Chief Outsiders

Andrew Mackenzie – a passionate and accomplished marketing leader with more than 30 years of varied experiences and successes – has recently joined Chief Outsiders. Mackenzie joins more than 90 of the ... read more

Yet Another Marketing Technology for B2B Marketers to Worry About?

But account-based marketing (ABM) platforms with strong capabilities for ... the risk of adding complexity to your marketing technology management challenges. For executives navigating an ... read more

The Inbound Marketing Channel That Most Executives Are Missing

When marketing executives consider inbound marketing ... Inbound marketing strategies are often nimble, given that adjustments must constantly be made to content based on data and results. In the same ... read more

How Marketing Executives Use Twitter: Top Content Sources, Most Retweeted Handles

Some 38% of content shared by marketing executives via Twitter comes from industry media sources, and 12% comes from other social networks (YouTube, SlideShare, etc.). Below, additional key findings ... read more

Marketing courses

Helen is an MBA from London Business School and a PhD in Marketing. She is a Teaching Fellow at the school teaching the MBA Brand Management elective and for executive education ... to 'Eat your ... read more

Global Cloud-based PBX Market to Deliver Greater Revenues during the Forecast Period 2021-2027 has recently published a research study on Global Cloud-based PBX Market from 2021 to 2027 that contains a specialized and in-depth study of the industry with a special focus on ... read more

Advertising and Marketing Communication Strategy

Junior- to mid-level marketers – such as brand managers or marketing managers, or executives taking on a new marketing role – who are responsible for managing advertising efforts Senior executives ... read more

Sprouts Farmers Market Adds Else Kids Nutrition Products to its Retail Stores Across the U.S.

The Sprouts decision follows in the heels of a successful pilot over the past 10 months with ELSE toddler nutrition products Sprouts Farmers Market Sprouts Farmers Market - Kids Shakes Amazon Chart ... read more

Datto Taps Splunk Executive As New Marketing Chief

Brooke Cunningham left as chief marketing officer at Splunk to become the new CMO at Datto where she takes over a role that has been empty since the former executive in that position, Matthew Richards ... read more

Online Executive MBA Degree

Web-based programs typically follow ... Additionally, students will study finance and accounting, marketing and human resources. In many cases, executive MBA students will earn their degree ... read more

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