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Backtoschool: Shoppers Still Favor Store Shopping - Latest News


Mobile drives 60% of e-commerce traffic: Salesforce

46% of shoppers still prefer to make a purchase in a physical store while 35% prefer laptops and 18% favor a smartphone. "Phones have become the cradle of convenience for shoppers, eliminating frictio... read more

10 Ways to Spend Less at Target

We recently spotted lots of back-to-school themed items ... be one of many other bargain shoppers looking to score deals in-store or online during major holiday shopping weekends. read more

For mall stores, back-to-school shopping can't come soon enough

"People still ... back-to-school shopping, the winter holidays find parents often prefer to shop without their children. The NRF's 2016 holiday shopping survey reflected that, with online shopping out... read more

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Pinterest Emerges as Top Back-to-School Platform for U.S. Shoppers; Blogs & Social Media Rival Traditional Formats for Purchase Influence

When asked what influences back-to-school shopping decisions most, 37 percent of shoppers cited blogs and social media ... “While families still favor the in-store shopping experience for back-to-scho... read more


Grocery spending returns to normal, figures reveal

The beginning of September and the ‘back to school’ period have prompted shoppers to ... while the level of in-store promotions remained stable at 26% of sales. Many of these promotions were also rele... read more

Outlet malls a big hit for back-to-school shoppers

"I still ... court with shopping bags piled around their feet, it was clear shoppers were looking to clear their back-to-school shopping lists at the outlet. Amy Allen, manager of the outlet mall's Su... read more

Tax-free back-to-school weekend begins: 6 things to know before you shop

While the tax-free weekend brings in a large number of shoppers, many customers have been out buying school supplies to avoid crowds, said Joe Clemente, who manages the Walmart store ... person is sti... read more

From ‘Sunday Best’ to ’90s Neon: The Evolution of Back-to-School Fashion

And most of that shopping is still done in department stores ... elaborate events that retailers were putting on to attract shoppers during the back-to-school rush. The Manhattan department store Ster... read more

Back-to-school shoppers seen as vital

After yet another weak month, retailers are preparing to fight for their share of crucial back-to-school shopping. But they may have to keep ... indicate that many parents will forgo brands in favor o... read more

Stores try to make back-to-school shopping chaos easier on parents

But Kate Hunt's feelings about back-to-school shopping ... the order for in-store pickup within two days, but typically in about half an hour, Christine Mallon, Staples' vice president of retail marke... read more

Market Track Study: Back-to-School Shopping is Still a Major Retail Event

Mobile shopping also continues to grow, with 27% of the responses indicating shoppers have made back-to-school purchases on their mobile devices. The survey also noted that 40% of shoppers used or wil... read more



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