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Why Digital Marketers Should Be More Like Personal Shoppers - Latest News

Why small businesses should be hungry for customer reviews

Similarly, more than 80% put as much trust in an online review as they do in a personal recommendation. As evident, positive ratings and reviews are gamechangers. So, what should you ... they do any s... read more

Artificial Intelligence: Why It’s A MUST For Every Marketing Strategy

Limit Marketing Waste Over time, brands have become more innovative in their approach to speaking to their targeted audience. Brands now use influencers on social platforms like ... digital world of t... read more

The Hottest Digital Marketing Trends of 2019

Regular readers may remember The Digital Marketing ... should be using digital channels like Messenger, WhatsApp and live chat to learn about your customers’ biggest problems, create a more ... read more

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Why cereal boxes are at eye level with kids

Here's why sugary cereals are placed at eye level with kids. Though you may consider yourself a well-informed shopper who makes decisions based on research and personal preference, the fact is that yo... read more

Why Tech Startups Should Learn To Fail Like Retail

Retailers have moved to experiential seling and tech should be no different. This may sound like redundant advice – after all ... presence in order to capture the increasing number of digital shoppers ... read more

4 Ways that Online Brands Can Prepare for Upcoming Social Media Marketing Trends

Digital ad spending also hit a record peak this year with businesses allocating more of their marketing budgets ... online businesses should also focus on story-telling and creating content that is in... read more

9 Email Marketing Trends to Watch in 2019

should ... digital trend that is impacting email marketing: the rise of video. For a while email personalization was mainly superficial; marketers would "individualize" messages by simply including so... read more

A Home Depot exec explains the key reason why pushing for 'the store of the future' could backfire

Omnichannel spaces that maximize both the shopping experience and digital ... disasters like hurricanes and deploy supplies to devastated parts of the country DON'T MISS: The CEO of Kroger, America's ... read more

Why internal communications needs to be at the centre of digital transformation

Content should be bite ... your communications more easily. And most importantly, don’t make the content all about the CEO. Make them want to come back for more. We found that those who varied their m... read more

9 Tips for Better, Faster, Stronger Fitness Marketing

Think something more generous, like a personal training session ... 9 Remarket to Remind Leads Why They Should Sign Up One powerful tool that every fitness marketer should have in their toolbox is the ... read more

Augmented Reality in PR and Marketing

news aktuell spoke with Cathy Hackl about potential areas of use in PR and Marketing. The expert of new realities explains what AR has to do with Storyliving and Storydoing and why ... in more than 12 ... read more

Why (and How) HR Needs to Act More Like Marketing

Why wouldn’t we provide the same kind of attention to people who want to work for us and lead us into the future? 3. Be. More. Human. At the end of many of my talks and articles I emphasize that in th... read more

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