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Meet the Women Who Are Changing the Way We All Buy Jewelry

That question plagued pals Sophie Kahn (above, left) and Bouchra Ezzahraoui (above, right ... and now they ALL have them. They brighten your face and make your look." Bouchra notes, "I wear my initial ... read more

2 women who built a side business while working at Goldman Sachs and Marc Jacobs share their best entrepreneurship advice

(Sophie Kahn and Bouchra Ezzahraoui, founders of AUrate New York ... We can think of the pros and cons, but entrepreneurship is difficult, and you just have to do it. You learn so much when you get st... read more

Meet the Power Women Behind AUrate Jewelry

In the case of Sophie Kahn and Bouchra Ezzahraoui, the two collide—the powerhouse millennials ... Yes, we sometimes work in the back of our stores! It’s great to have face-to-face customer interaction ... read more

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“Make Sure You’re Pushy” 5 Startup Tips With Sophie Kahn and Bouchra Ezzahraoui, Founders of AUrate

I had the pleasure of interviewing Sophie Kahn and Bouchra Ezzahraoui, founders of AUrate. AUrate is a direct-to-consumer fine jewelry company that sells real gold jewelry at honest prices. They are P... read more


AUrate: New York City’s Modern Jeweler

AUrate founders Sophie Kahn and Bouchra Ezzahraoui met at Princeton University while studying finance.Using their backgrounds, they deiced to develop an innovative jewelry business model and set out t... read more

The Goldman and Marc Jacobs alums who raised $2.6 million for a jewelry startup say an early choice made it easier to get investors

Speaking with Business Insider, its founders Sophie Kahn and Bouchra Ezzahraoui ... conversation with Business Insider, Ezzahraoui said taking charge of their cash flow was key, and is advice she'd gi... read more

'Entrepreneurship porn' lures young people with a pretty picture of startup life, but it glosses over the most dangerous parts

I'm going to be the next Elon Musk,'" Chamorro-Premuzic said. "It's not that easy." Telling people you're an entrepreneur is 'sexy' The rate of new-company failure in the US is unclear. In 2017, USA T... read more

2 women who built a side business while working at Goldman Sachs and Marc Jacobs share their best entrepreneurship advice

In 2014, Sophie Kahn and Bouchra Ezzahraoui started their ... 2016 to devote herself to AUrate full-time, but Ezzahraoui is still working full days at Goldman and nights at AUrate. When Business Insid... read more

'Entrepreneurship porn' lures young people with a pretty picture of startup life, but it glosses over the most dangerous parts

In fact, according to BLS data, that number hasn't budged since 1995. But "entrepreneurship" is notoriously hard to define. Do mom-and-pop businesses count? Or is it just high-potential ventures? "Fai... read more

2 women who built a side business while working at Goldman Sachs and Marc Jacobs share their best entrepreneurship advice

(Sophie Kahn and Bouchra Ezzahraoui, founders of AUrate New York ... We can think of the pros and cons, but entrepreneurship is difficult, and you just have to do it. You learn so much when you get st... read more

'Entrepreneurship porn' lures young people with a pretty picture of startup life, but it glosses over the most dangerous parts

I'm going to be the next Elon Musk,'" Chamorro-Premuzic said. "It's not that easy." Telling people you're an entrepreneur is 'sexy' The rate of new-company failure in the US is unclear. In 2017, USA T... read more

'Entrepreneurship porn' lures young people with a pretty picture of startup life, but it glosses over the most dangerous parts

I'm going to be the next Elon Musk,'" Chamorro-Premuzic said. "It's not that easy." Telling people you're an entrepreneur is 'sexy' The rate of new-company failure in the US is unclear. In 2017, USA T... read more



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